Wednesday, February 27, 2008

Promotion

1. Identify your audience
Describe:
   a) ROV Labs' two target audiences are children from 5th to 9th grades (each end is an extreme) as well as any internet users (age 13 and up).
**Kids, please ask your parents and log on to rovlabs.com!!!**


   b) Classrooms that we have solicited to test this are classes at Hampden Academy, both Physics and General Science. Access to the classroom will likely not happen until the week of March 10th, or 17th. Now that ROV Labs is close to finished, we will be confirming a definite date.

2. Choose deployment options
Online
     - ROV Labs will be announced online through Digg and Reddit as well as be posted in online discussion boards related to marine science and science education.

Publish on the New Media Web site.
   - A write-up of the experiences of the developers and the reactions to ROV Labs in the classroom would go well under collaboration on the New Media Web site, and will be added by the end of March.

3. Promotion options
The Pool
   - An update on events will be posted, the link will stay the same: rovlabs.com
Poster
   - Our poster will be located in public internet use areas on campus, as well as in both education and marine science fields.
Email
   - Signature links have been in use for a few months now
   - An email requesting beta testers will be sent to Announcements and Alerts over break.

4. Choose feedback mechanism
Pool reviews.
   - Always welcome
Online survey.
   - Online: Each user is prompted for feedback directly after operation of the ROV and discussion boards are available surrounding the evolution of the ROV and general experiences.
Live interviews.
   - Classroom utilization of the program has a section of feedback and improvement built into the lesson plan. This will lead to better adapting the online ROV as well as improving the overall program.

5. Choose feedback summary format
Pre-collated
   - A bullet-point list of unique constructive feedback will be provided with a section for conclusions drawn from that feedback.

1 comment:

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